EMOTIONAL BRANDING

The modern way to promote your brand. Awaken the emotions of your visitors with racing and flying experiences. Automobile brands are the pride of every country. Interactive and fully immersive experiences for your visitors or customers.

EMPOWER your events with more engaged visitors

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Inside the car. Visible throughout the entire racing experience

Arrow emotional branding formula experience with Horizon

From 150 EUR / 1 brand

On the racing track. Possibility of 20 different options - billboards, start/finish line, bridges, flags 

Racing track with emotional branding formula experience with Paddock

From 190 EUR / 1 brand

On the car exterior. Visible during head-to-head races, also used for loading screens or wallpapers 

Car exterior with emotional branding formula experience with Paddock

From 290 EUR / 1 brand

On the wallpaper. Attract attention outside of playtime. Used with the car/airplane exterior options

Pirelli racing emotional branding formula experience with Velo

From 250 EUR / 1 wallpaper

Loading screen wallpaper. Stunning photo-quality loading screens are shared with the customer and usable for PR/social media purposes before or after the event

Loading screen wallpaper emotional branding formula experience with Velo

From 550 EUR / 5 loading screens

On the airplane exterior. Visible during takeoff and landing, during an introduction to flight controls

Airplane emotional branding experience with Santovka

From 250 EUR / 1 brand

RoarFun Grand Prize competition screen. We use our custom software to display the best times. Available for racing and flying experiences

Grand prize emotional branding racing experience with Oracle

From 90 EUR / 1 brand

Emotional branding is A NEW MODERN WAY OF MARKETING

Audi

For the Audi brand, we delivered a completely immersive historical experience – the brand history over 80 years. The concept of the event series was to present the history of the Audi brand in a unique and emotional journey. 3 variations – 3 locations. Historical setting in the 1930s, Rally in the 1980s, and DTM in the modern era.

Rally emotional branding experience with Audi

DHL

For an internal DHL event, we have prepared an exciting racing experience – driving old-school VAN deliveries in virtual reality using a racing circuit in Slovakia. We placed the DHL logo on the racing track, billboards, and the Ford delivery van.

DHL racing emotional branding experience with FORD Van

Dell

At the Dell Technology Conference, we delivered a fantastic racing experience using a licensed Formula 1 racing seat on a motion platform with virtual reality. We placed the Dell company logo on the Formula Halo and the racing track in Austria.

Dell Formula 1 emotional branding experience with S&T

Arrow

We were tasked by Arrow, the sponsor of the McLaren Formula 1 team, to integrate logos of 14 sponsors from two categories – silver and gold. We placed the Arrow logos on the Formula Halo, on the racing track in the United Kingdom, and the screen for the best lap times.

McLaren Formula 1 emotional branding experience with Arrow

Olympia

Since the event occurred at Olympia Shopping Center in Brno, we decided to showcase Brno’s city racing heritage from its history to the modern era. Our VR racing simulators were open to the public, featuring massive 3 Real screens that captured people’s attention and VR technology for the best experience.

Olympia emotional branding retro racing experience

Trumpf

For the 100th-anniversary celebration of Trumpf, we prepared a Boeing flight experience with a massive 3 Real panoramic screen. We placed the logo on the airplane so visitors could see it during takeoff and landing. In the air, we switched the camera view to external, showcasing the logo during the flight.

Trumpf flying emotional branding experience with Boeing

Thermo Fisher Scientific

At the Thermo Fisher Scientific Christmas party, we provided modern entertainment with a space and aviation theme, enjoyed by over 2000 people. We featured a moving flight simulator with virtual reality, a 3 Real screen, a mini VR booth, and an Apollo 11 experience.

Thermo Fisher emotional branding space experience with Apollo

ABB

For an internal ABB event at the observatory, we delivered a jet flight simulator with an external screen for the best times. The aviation experience was available in virtual reality, and we placed the ABB logo on the competition screen.

ABB emotional branding experience with jet fighter

ExxonMobil

The concept for ExxonMobil was to showcase the brand’s history through famous cars and races. The event occurred at the company headquarters, where we placed a Porsche GT1 simulator to demonstrate the 90s era and a Formula simulator with an official Formula 1 racing seat and F1 racing wheel. To enhance the experience, we used iPads to play live recordings of David Croft’s commentary.

Formula emotional branding experience with ExxonMobil

McLaren Velo

At the McLaren Velo event, our concept was to install two Formula simulators equipped with 3Real MAX screens, mirroring the Formula’s real-life size on the screens. 

RoarFun Reference
McLaren Velo Event

The RoarFun Grand Prize screen showcased the best times, prominently featuring McLaren Velo branding across various locations. 

Branding was featured on the RoarFun Grand Prize screen, the racing track, wallpapers, and loading screens.

Velo DeWalt emotional branding formula experience with McLaren
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